Godwin Charli, Chadstone

Design Services: Retail Design, Concept Development & Documentation & 3D Design Structural Engineers: Structure By Design Lighting Engineers: LPA Lighting Shopfitter: NewGen Built With this new site earmarked as the flagship store for the brand, we were given the task of elevating the Godwin Charli design - taking the whole concept with the approach of having a boutique store that would align with their company philosophy of ‘tailoring art’ and ‘premium engineering’. The result was a well balance design that reflected a universal appeal – The store design featured a shopfront with high arching windows, honed travertine stone walls and brass metal GC logo to the floor tile at entry. This was then anchored with herringbone timber floors and bespoke design of counters, wall and floor fixturing. All complimented by carefully selected furniture pieces, curtain drapes to fitting rooms, upholstered chairs and pendant lights to complete the concept.